SINGAPORE, Tuesday, 7 July, 2009 – WheelsTV Asia Private Limited, operator of one of the world’s most popular web television channels about cars, www.wheelstv.asia, and Hong Bao Media (Holdings) Pte Ltd, the leading producer of web television news channels in Singapore, today announced they have signed a broadcast content production agreement ahead of WheelsTV Asia’s launch early next year.
The strategic partnership between WheelsTV Asia and Hong Bao Media will result in the production of up to 300 hours of high-definition motor vehicle broadcast content per year to be aired over six different platforms, including cable and satellite TV, IPTV, Broadband, video-on- demand, and mobile phones. Read more…
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Thursday, April 30, 2009: WheelsTV today launched POV Reviews, comprehensive video reviews of late model pre-owned vehicles. This suite of videos incorporates JDPower.com’s Power Circle Ratings™, based on feedback from verified vehicle owners derived from J.D. Power and Associates’ annual syndicated studies. These ratings, along with EPA fuel economy numbers and crash test data are brought to life with full-motion, broadcast quality video from WheelsTV.
“With POV Reviews, consumers can now do five hours of research in just five minutes, getting a comprehensive review of every make and model within a generation of each vehicle. This is a new and effective tool that helps consumers find the right vehicles for them and, at the same time, assists on-line vehicle shopping services and auto dealers in selling pre-owned vehicles.” stated Lehel Reeves, president of WheelsTV. Read more…
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Article written by Laurie Sullivan, May 22, 2009 for MediaPost News Online Media Daily
Consumers look at online videos to get a better picture of cars, read product reviews, learn more about safety ratings, get a feel for how vehicles drive, and discover technology and entertainment features. So says “The Role of Online Video for Automotive Shoppers and Buyers” survey, completed in the first quarter of 2009.
Spearheaded by Google, the study reveals 83% of new vehicle buyers visit video focused Web sites prior to purchasing a car. This means 31% viewed videos on brand, product or company sites; 24% on auto-specific Web sites, 11% on YouTube; 7%, Yahoo Video; 7%, news sites; 6%, MSN Video; 4%, MySpace; 3%, Facebook; 3%, AOL Video; and 3%, other. Read more…
WheelsTV In The Media
Leading Automotive Content Provider Goes Live With Personalized, Interactive Mobile Videos and Extends Social Networking Experience to Mobile
ACTON, Mass. – March 3, 2009 – Azuki Systems, Inc., an innovator powering a new generation of mobile media, today announced that WheelsTV, a leading provider of automotive video programming and user-generated content, has launched its mobile site based on Azuki technology. Leveraging Azuki’s MashMedia Platform, WheelsTV has now gone live with a mobile site featuring interactive and personalized automotive-themed content – accessed and shared easily through users’ mobile devices.
WheelsTV serves a market of 28 million vehicle enthusiasts and 196 million vehicle owners across the United States – syndicating its professional car reviews to outlets including Comcast, Vehix, AOL, MSN, Yahoo! and Auto Trader, and providing a social networking platform via its Web site at www.wheelstv.tv. The WheelsTV mobile site can be accessed at http://wheelstv.mobi. Read more…
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WheelsTV today announced the launch of POV Reviews, comprehensive video reviews of late model pre-owned vehicles.
Acton, MA (PRWEB) January 22, 2009 — WheelsTV today announced the launch of POV Reviews, comprehensive video reviews of late model pre-owned vehicles.
This suite of videos incorporates JDPower.com’s Power Circle Ratings™, based on feedback from verified vehicle owners derived from J.D. Power and Associates annual syndicated studies. These ratings are brought to life with full-motion, broadcast quality video from WheelsTV.
“With POV Reviews, consumers can now do five hours of research in just five minutes, getting a comprehensive review of every make and model within a generation of each vehicle. This is new and effective tool to assist dealers in selling pre-owned and certified pre-owned vehicles.” states Lehel Reeves, president of WheelsTV.
POV Reviews™ makes shopping for a pre-owned vehicle quick and easy, gathering consumer feedback from millions of motorists, conducting independent research and encapsulating findings into brief video programs. The WheelsTV Review Board does all the work for the car shopper. Read more…
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