Las Vegas, Nevada, October 6-7, 2015 – The Paris Hotel was the site of WheelsTV’s presentation of the Dealer Video Showroom to the many auto dealers gathered for the 19th Digital Dealer Conference and Exposition where the latest technological innovations in consumer auto sales were demonstrated. Amongst the many software as a service (SaaS) products, one stood out as a forecaster of the way cars will be bought and sold for the foreseeable future: The multi-award-winning Dealer Video Showroom (DVS).
This patent-pending invention from the team at WheelsTV is the first ever interactive virtual test drive platform. The DVS includes programs covering every light vehicle from 2008 to present. WheelsTV actually test drives and films each car and reports on the best attributes of each vehicle in a format that is both dealer and consumer friendly. The analysts and writers at WheelsTV distill the features most important to the consumer and dealer, making the buying and selling process faster, easier and more enjoyable.
Dealers who want to stay ahead of the competition and provide their customers with an exciting, real-world video experience have quickly adopted this amazing technology. Distribution has grown by over 300% since June with dealer groups from Honolulu, Hawaii to Manchester, New Hampshire adding this colorful and engaging virtual experience to their websites.
“After several years of development and market testing, the Dealer Video Showroom is producing numbers better than we ever expected,” says WheelsTV CTO, and creator of the DVS, Collin Davis, “It’s helping dealers double their lead response rates, engage more customers, and ultimately sell more cars”.
WheelsTV President Lehel Reeves points out an additional benefit: “Dealers are now using the DVS to quickly bring their sales teams up to speed on other pre-owned brands that they have in inventory. Brief chapters highlighting key attributes such as fuel economy, safety, performance and the various honors that the car has received equip the sales team with all of the tools they need to help their customers quickly make sound buying decisions. Dealers love this added bonus!”
About WheelsTV and the Dealer Video Showroom
WheelsTV and the Dealer Video Showroom are divisions of Automotive Networks Corporation, a world-leader in automotive television and video programming. The Company’s prime-time automotive television series, Wild About Wheels was the first-ever prime-time automotive series when it premiered and became a hit on the Discovery Network. The Company’s programming has aired on PBS, Speedvision, Family and Outdoor Life Networks.
The Company’s patent-pending Dealer Video Showroom is the first and only interactive virtual test drive platform to present every light vehicle from 2008 to present. The Company is dedicated to helping consumers and dealers worldwide conduct business more easily, more efficiently and more enjoyably. For more information visit DealerVideoShowroom.com or WheelsTVChannel.com.