Thursday, April 30, 2009: WheelsTV today launched POV Reviews, comprehensive video reviews of late model pre-owned vehicles. This suite of videos incorporates JDPower.com’s Power Circle Ratings™, based on feedback from verified vehicle owners derived from J.D. Power and Associates’ annual syndicated studies. These ratings, along with EPA fuel economy numbers and crash test data are brought to life with full-motion, broadcast quality video from WheelsTV.
“With POV Reviews, consumers can now do five hours of research in just five minutes, getting a comprehensive review of every make and model within a generation of each vehicle. This is a new and effective tool that helps consumers find the right vehicles for them and, at the same time, assists on-line vehicle shopping services and auto dealers in selling pre-owned vehicles.” stated Lehel Reeves, president of WheelsTV. Read more…
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Leading Automotive Content Provider Goes Live With Personalized, Interactive Mobile Videos and Extends Social Networking Experience to Mobile
ACTON, Mass. – March 3, 2009 – Azuki Systems, Inc., an innovator powering a new generation of mobile media, today announced that WheelsTV, a leading provider of automotive video programming and user-generated content, has launched its mobile site based on Azuki technology. Leveraging Azuki’s MashMedia Platform, WheelsTV has now gone live with a mobile site featuring interactive and personalized automotive-themed content – accessed and shared easily through users’ mobile devices.
WheelsTV serves a market of 28 million vehicle enthusiasts and 196 million vehicle owners across the United States – syndicating its professional car reviews to outlets including Comcast, Vehix, AOL, MSN, Yahoo! and Auto Trader, and providing a social networking platform via its Web site at www.wheelstv.tv. The WheelsTV mobile site can be accessed at http://wheelstv.mobi. Read more…
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