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1:00 on One

1:00 on One is an essential video shopping tool that speeds the purchase of new vehicles by generating consumer engagement and excitement. Each 1:00 on One program uses network quality video and essential car-shopping data to profile one vehicle in just one minute, delivering an informative and entertaining program that is viewable via broadband, VOD and mobile.

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Each 1:00 on One New Vehicle Profile is available immediately following the unveiling of a new vehicle.

1:00 on One covers 100% of popular light vehicle nameplates, the only product to do so.

Content: Profile of one new vehicle

Length: 1 minute per vehicle

Features:

  • 1:00 on One is an essential vehicle sales tool that provides key purchasing information in a compelling, trusted third-party format.
  • Introduces and briefly profiles all current production models of automobiles, light trucks and SUV’s.
  • Combines high-quality, action footage with informative graphics, voice-over narration and music to create a compelling viewing experience.
  • Provides essential information: MSRP, MPG, warranty, drivetrain, key standard features, options, safety features.

Benefits:

  • Speeds the sales process by providing a quick and easy shopping tool.
  • Keeps consumers on your site and in your showroom.
  • Short format is ideal for Internet viewing and viral distribution via e-mail or link sharing.
  • 100% coverage. No consumer is disappointed.
Last updated on April 13th, 2010